Betting Control and Licensing Board (BCLB).

Betfair is one of the most comprehensive gambling operators available in Kenya today, with it's stand out product being the world's most popular betting exchange. But, you will also find a fantastic sportsbook & online casino, bingo, poker, virtual sports, slot games and more.

Reviewed by James Mwaura Last updated: 09/03/2023
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Betfair Kenya Review (2023)

Betfair is one of the big-name betting companies globally and is a favorite of many punters worldwide. Since its formation in 2000, the bookmaker has successfully made a name as a leading online betting service provider. The bookie has won the heart of most Kenyan punters for its splendid features and services. 

The bookie’s legitimacy is unquestionable as it is licensed and regulated by the Malta Gaming Authority and the UK’s Gambling Commission.  It has a comprehensive sportsbook covering all major sports like football, which most gamblers have. 

The bookie has straightforward payment options. Navigation through the betting site is easy, even for a first-time punter. Read this carefully crafted and detailed review to find out all about Betfair and make an informed decision on whether or not you need to sign up as a player.


At the time of writing this review, Kenyan players were not allowed to sign up at Betfair. Kenya is on the list of the restricted countries where Betfair betting services are not offered. But this should not discourage you from accessing Betfair services in countries with less punitive measures on new sign-ups. 

The Betfair Sportsbook and Betting Margins

They provide a top-tier sportsbook and one of the most fluid and transparent betting exchanges on the market. You can bet on football, basketball, horse racing, NFL, tennis, cricket, golf, and other sports on Betfair's extensive sports portfolio. 

It also offers activities such as eSports and has betting forums for people looking for unique betting experiences. There’s no limit on what you can put on your betting slip when betting on Betfair. 

Betfair offers value both on the exchange and in the traditional sportsbook. The bookie has a decent casino, live casino, poker, bingo, pool betting, and virtual sports, making it an authentic one-stop betting site for Kenyan punters. 

Odds at Betfair

One of Betfair's best features is its premium odds. These aren't simply long shots; they're wagers with a high likelihood of winning. Many different odds boosts are advertised across the Betfair website.

The five items displayed in the sliding banner at the top of the homepage are usually a mix of promotions, odds enhancements, and betting tips.

Customers can be confident that they are getting fantastic deals on everything. 

Bet Markets

Their betting markets are vast, covering practically every sport on the planet. Football, tennis and other European sports are among Betfair's most popular wagers.

Unlike other English and Irish bookies, their betting markets aren't focused on particular sports. American Football, Australian Rules, baseball, basketball, boxing, chess, cricket, cycling, darts, football, Gaelic sports, golf, greyhounds, handball, rugby, horse racing, mixed martial arts, motorsports, winter sports, rugby, and more are all available on Betfair.

Betfair Football

Football is the largest bet-on sport in Kenya, and Betfair serves this fanbase with a top-notch football sportsbook. The bookie offers multiples, odds boosters, and bet builders to help you increase the value of your football bet.

The football hub's layout makes it simple to discover the match you're searching for, and there are plenty of outrights and specials, such as manager and transfer bets, as well as requests from the football betting community for odds boosts. 

Markets like corners and in-play are a fantastic addition. You can use bet builders even for in-game options. Also, there's a huge range of markets available after the game has started.

Betfair Poker

With various table limits and buy-ins, Betfair's standalone poker game is ideal for gamers of all skill levels.

There are many game versions to choose from and regular tournaments, and leaderboard challenges with cash rewards.

Betfair Live Betting

Betfair is one of the few bookies that provides all members with a robust live streaming service, which you can access by going to the "Live Video" link on the "Sports" section. It regularly broadcasts international cricket, many horse races, and football matches from all around the world. All upcoming events are shown to the right of the window, so you don't miss the one you're looking forward to.

Promotions and Bonuses

Betting on a bookie with no promotions is as good as not betting at all. This is a secret that Betfair knows, and that’s why you’ll find a string of promos and bonuses on the bookie. When you sign up on the bookie, you will get a welcome bonus coupled with free bets. When you place a 5x £10 bet, you’ll get £20 worth of free bets. You will get up to 100 free bets when you repeat this five times. 

You can also get free spins on selected games on Betfair Casino. However, this applies only to new players who have not played at Betfair Casino. To know your free spins, you need to open and play the Daily Jackpot game, and you will receive a message that tells you how many free spins you have. 

Betfair offers extra promos every month, which frequently include the highest odds for major events or more free bets. Fans of Betfair horse racing can now earn points by betting on qualifying events. The bookie recently added the Rewards4Racing program, which awards users for simply being active. The points earned can be redeemed for free bets.

Fans of the sportsbook can earn free bets by referring a friend to the site. You can keep checking the promotions section on the Betfair site to keep tabs on the latest promo updates. 

How to Join Betfair

If you want to start placing bets at Betfair, the first step would be setting up your account. The process is easy-peasy. Here are the joining instructions you need to follow. 

  • Open your browser and go to the Betfair official site at
  • Click on the black icon labeled ‘Join Now’ on the extreme top-right.
  • Enter your details as prompted on the new login page that appears; Your name, date of birth, country, address, security question, and money details. 
  • Tick in the box that asks you to accept the Betfair terms and conditions. But make sure you read them before accepting. 
  • Click on the orange button labeled ‘Join Now.’ 

Congratulations! You just finished setting up your first Betfair account. But before you can start placing bets, you need to confirm your account. Here’s what you need to do. 

Check your email and open the confirmation email from Betfair. Click on the link in the mail to confirm your email. You will be redirected to a new Betfair login page where you will be required to sign in with the email and password you’d previously created. 

How to Deposit on Betfair

Now that you’re a legit member of Betfair funding your account will be easy. Simply log in to your Betfair account and click on the gray ‘Deposit’ icon on the top-right of the page. A banking section will pop up to choose the payment option you wish to use to make a deposit. 

By default, the system picks the Debit Card option, but you can choose your preferred method from the drop-down. Enter the deposit amount from the given  £25, £50, or £100 default options given. Alternatively, you can key in the specific amount you want to deposit on the deposit box provided. Click on the yellow ‘Deposit’ icon to process your transaction. 

Your updated balance will show on your Betfair account wallet, and you can proceed to place bets. 

How to Withdraw Funds

The first thing to remember is that you can only withdraw money from your Betfair account through your Main Wallet. You must transfer funds from another wallet, such as Poker or the Exchange Games wallet, to your main wallet to withdraw them.

Click the My Account option when you're ready to make a withdrawal. This leads to an option to Withdraw right away in the app. However, you must first click ‘My Betfair Account’ on the website before the ‘Withdraw Funds' option appears.

Then all you have to do is specify how much of your available balance you wish to withdraw. Your withdrawal will be processed using the same payment method to fund your account. If you used a debit card when you first joined, your withdrawals would be credited to your debit card bank account. The time it takes to withdraw money varies based on the mode of payment you used.

How to Verify Your Betfair Account

Betfair always carries out account verification to comply with safe gambling practices for all its members. This is a KYC procedure where you are required to provide personal and address verification documents to make sure your account is unique only to you and that no player holds more than one account with the same details.

The company can conduct the account verification electronically without contacting you, but if they are unable to verify your account, you will be asked to provide a scan or a photo of the following document's categories;

Personal Identification Documents:

  1. A Valid Passport
  2. National ID
  3. Driving License

Address Verification Documents

You will be asked to provide a scanned photo of the following documents;

  1. An up-to-date bank utility bill (6 months old)
  2. A copy of a 6-months old bank statement

To submit these documents, go to the Contact Us section on the Betfair site, Click on the ‘Message Us’ option, and initiate a conversation with the customer service agent available. Alternatively, use the secure uploader found on the ‘My Account’>>’ My Details’>> ‘Verification’ option and upload the documents above. 

  • 1

    Join Betfair

    Click through the bonus of your choice (sports, casino or exchange) and create an account using the bonus code of the offer you want to claim.

  • 2

    Verify your account & identity

    Before you are able to play, deposit or withdraw the money you might need to verify your account and identity.

    To do this, you will need to upload a copy of certain documents:

    • National ID card
    • Permanent Voter's card
    • Driver's License
    • International Passport

    If you struggle with this, we recommend using Betfair's 24/7 live chat.

Frequently Asked Questions

User Reviews


April 20, 2023

I was unable to access Betfair while in kenya. What should I do

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