William Hill

William Hill

William Hill is an old, and trusted bookmaker that was first founded in England in 1934. You will get access to one of the most comprehensive online gambling sites available with a sportsbook, casino, slots, live casino, bingo, poker, vegas, scratchcards, and more.

Reviewed by Ijeoma Esther
Last updated: 20/06/2024
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    William Hill Casino and Sports Review (2024)

    Products Sports, Casino, Live Casino, Bingo, Poker, Vegas, Games
    License Gibraltar Gambling Commissioner
    Founded 1934

    Although pristine iGaming destinations are exciting and offer the aesthetic appeal required to make gameplay a seamless activity, most NZ gamblers opt for something a tad different — experience. 

    Are you seeking a gambling site that tallies this commitment and more on the Kiwi online gambling scene? 

    Look no further than New Zealand's finest, William Hill!

    Offering 30 sports segments to NZ bettors, William Hill goes outside the "comfort zone'' to treat casino fans to a taste of variety with 400 gambling titles. This stellar combination and pristine delivery earn this platform a revered status across numerous jurisdictions.

    Playing here, you get a safe site with certifications from the MGA and UKGC. Thus, wagering-related acts occur under round-the-clock scrutiny to ensure fairness in every play. Albeit an experienced operator, will digging into William Hill's vast résumé exhume clogs, or was the journey to the summit smooth sailing?

    Read on for more information.

    William Hill Range of Games

    William Hill is a gambling destination that resonates with the "quality over quantity" mantra. On this platform, players can access 400+ titles from top-tier software providers.

    Are you a one-armed bandit? William Hill has sorted your needs with many high-quality online pokies for Kiwi gamblers, including 3 Books of Khan, Nitropolis, Bigger Bass Bonanza, and Starburst. In these titles, your chances of scoring a big win are high. 

    But what if you seek seismic winning combos? William Hill's Megaways section should tickle your fancy. Here, you have a chance at gaining "six-figure" wins on titles like William Hill Megaways, Monopoly Megaways, Deal or No Deal Megaways, and Gonzo's Quest Megaways. 

    Would you like to see the "BINGO" prompt on your screen? Set course for the Bingo section at William Hill. Here, you dive into a "community" setting with bingo rooms like Stars & Stripes, Diamond, Fluffy Favourites, BOGOF, and Late Lounge. In these games, ranking high will see you collect a set jackpot.

    Does adopting strategies sound exciting to you? If yes, the "Tables" section features several pulsating options across online Blackjack, online Roulette, and online Poker. Since your spell here will see you slug it out with an RNG, you'd need to give it your all and employ proven techniques. 

    William Hill also has a Scratchcard segment that gives you a chance at getting decent winnings. Try options like King Kong Cash Instant, Ted Big Money Scratchcard, and Fishin' Frenzy Scratchcard to enjoy the fun.

    At William Hill, getting to the summit of wagering fun is possible, thanks to the high-quality and rewarding titles on display. 

    William Hill's Payout Percentages

    Kiwi gamblers want to get the best out of their iGaming adventure, and it's no surprise that most tend to sift out a site's payout percentages upon entry. 

    Before we delve into William Hill's figures in this department, it's essential to have a foundation on the subject. 

    Payout percentages, also called "Return to Player," are values that give you a hint at how much a title is likely to pay back after a gambling session. Albeit theoretical, a game's RTP is often accurate. 

    For example, if a table game has a 96% RTP and you place a NZ$100 wager over a specific timeframe, you'll get back NZ$96. 

    However, note that your returns on a specific game are subject to the sessions of other players at that time. 

    Now, the query beckons: what's the payout percentage of William Hill?

    William Hill doesn't have a set RTP value. Regardless, this online casino has done a great job of giving bettors an idea of gaming RTPs. Once you tap on a title, you'll be redirected to a page that gets you in sync with all its details, including the game's payout percentage. 

    From what we saw on the platform, pokie RTPs hover around 94-97%. However, table games ranked higher, with payout percentages reaching 99%.

    • NOTE: Although William Hill has RTP details on all its titles, you may encounter wrong values. To be sure of a game's RTP, launch it and click the "Info" icon.

    Game Providers at William Hill

    You might quickly rain praises on the mechanics or sound effects of a specific pokie or live title. However, it's easy to forget those who work behind the scenes to make all areas operate optimally — software providers. 

    To give NZ bettors an exciting betting journey, William Hill partners with the industry's best software providers, including:

    • NetEnt
    • Microgaming
    • Playtech
    • Play'n GO
    • Evolution Gaming
    • Pragmatic Play
    • Yggdrasil
    • Red Tiger
    • Big Time Gaming
    • ELK Studios
    • Triple Edge Studios
    • And lots more!

    Besides the aesthetic appeal of games created by the above developers, they also ensure that Kiwi iGamers can access a level playing field via a Random Number Generator (RNG). 

    Loyalty Program

    Maybe you've placed wagers on some casino sites and didn't get anything in return. It looks like your bets are entering a "sinkhole," with no party acknowledging them. So, does William Hill offer a VIP experience to patrons who have earned the top spot?

    For now, the answer is no. However, the absence of a VIP scheme for betting Kiwis doesn't denote doom and gloom. At William Hill, you can access many generous casino bonuses as you wager on your favorite games.

    As spelt out by customer support when we made a query concerning VIP availability — William Hill doesn't have a VIP program but treats all gamblers like VIPs.

    However, we recommend keeping your eyes peeled as there's a chance of this platform featuring one soon.

    Live Casino

    William Hill's live casino has many titles across typical table game categories. Powered by top-notch software developers like Pragmatic Play and Evolution Gaming, an immersive and rewarding betting adventure awaits all NZ players.

    Would you like to beat the dealer to the "21" mark? Get the ball rolling on a high with top-notch titles like Quantum Blackjack, All Bets Blackjack Live, Blackjack Party, and Lightning Blackjack. 

    William Hill has alternatives like Roulette Live, Quantum Roulette, Instant Roulette Live, and Double Ball Roulette available to enjoy pure fun and trepidation on roulette.

    Remember the "television shows" that brought families together back in the day? They're on display at William Hill and are tagged Game Shows. Integrating add-ons unique to these famed TV shows, available alternatives include Crazy Time, Buffalo Blitz Live, Lightning Dice, Money Drop Live, and Cash or Crash Live.

    What's more? William Hill's live casino games integrate decent betting values that give every NZ bettor "a seat at the table." If you're a VIP, separate tables are in the mix to suit your needs. 

    Progressive Jackpots

    7-figure winning margins await you at the "Progressive Jackpot" segment of William Hill. During gameplay, the jackpot value on a title rises and resets when someone wins. Well, this winner could be you!

    At William Hill, you'll encounter these rewarding titles:

    • Leprechaun's Luck
    • Immortal Romance Mega Moolah
    • Rhino Blitz
    • Queen of Alexandria WowPot!
    • Juicy Joker Mega Moolah
    • Sister's of Oz WowPot!
    • Frost Queen Jackpots
    • Purple Hot
    • Everybody's Jackpot

    Mobile Application

    When was the last time you placed a bet on your PC? We're guessing an eternity ago. With the portability of cell phones, it's no surprise bettors are turning to this medium to facilitate wagers. 

    So, does William Hill have a dedicated mobile app to meet popular demand? Yes, they do!

    Whether you use an Android or iOS cell phone, William Hill has a unique application that functions optimally on both devices. 

    To get your wagering adventure going with the William Hill app, follow these steps:

    1. Head to the Google Playstore (Android users) or App Store (iOS users) and insert "William Hill" into the search bar. 
    2. Although you might find several iterations of the William Hill app online, download the variation developed by WHG (International) Limited.
    3. Click on the "Install" icon.
    4. Once installation is complete, launch the application on your iOS or Android device.
    5. Create an account (new players) or login to your profile (existing bettors). 
    6. Make a deposit and kick-start wagering on your preferred gambling alternatives. 

    • NOTE: If you don't find the William Hill application on your smartphone's app store, this casino offers a unique web page that hosts their download links.

    Sports Betting at William Hill

    William Hill is a jack of many trades as it runs an online sports betting section seamlessly alongside its unique casino. So, does the excellence embedded in the latter rub off on its sportsbook? Our answer to this query is yes!

    For some perspective, William Hill has over 33 sporting categories available to suit the needs of NZ punters.

    Notable mentions include:

    The sports alternatives mentioned above are among the most famed in New Zealand. However, there's more to William Hill Sportsbook. If you'd like to step your betting adventure up a notch and go with something a bit more unorthodox, this bookie has these options available:

    • Badminton 
    • Darts
    • Futsal
    • GAA Football
    • GAA Hurling
    • Lotteries
    • Lacrosse
    • Politics 
    • Snooker
    • Volleyball

    Betting Markets

    William Hill's variety extends to the betting markets on available events. NZ punters can place bets on amateur tournaments to professional leagues in each sporting section. 

    Here are some events players can place wagers on:

    • NBA
    • NCAA
    • Euro League
    • One Day Internationals
    • Test Matches
    • English FA Cup
    • UEFA Champions League
    • Scottish League Two

    At these events, you'll find these betting markets:

    • Over/under
    • Championship winner
    • Most fours/sixes
    • To win the toss
    • Runscorer
    • Correct score
    • Both Teams to Score (BTTS)
    • Number of cards

    Although you'll find numerous betting markets in most sporting sections, Football ranked #1 in extensiveness, with over 40 betting alternatives on specific events. 

    Betting Margins

    At William Hill, NZ gamblers have unrestricted access to high odds. Thus, adding numerous events to your betting slip isn't required, as you can pick a few options to get that colossal winning combo you've always wanted.

    Additionally, William Hill allows Kiwi punters to change odd values. The variations available at William Hill are:

    Style Odds
    Decimal 3.75
    Fractional 11/4
    American +275

    Virtual Sports 

    Virtual sporting events replicate the areas of real-world sports seamlessly. However, this segment depends on an RNG to churn out results. Additionally, virtual sports occur in a minute or two, allowing bettors to place bets and get results almost immediately. 

    Nicknamed the "Virtual World" at William Hill, you'll find these categories teeming with events 24/7:

    • Greyhounds
    • Horse Racing
    • Football 
    • Motor Racing

    Live Betting and Streaming

    Let's say two football teams are fighting for victory, and in the 81st minute, one team loses their star player due to a second booking. 

    This setup automatically gives the other team an advantage. 

    Now, you know that the odds of the other club winning the match-up are high. How do you place bets on them with relative ease? Via the in-play (live betting) section.

    At William Hill, the in-play area features live events in all categories. On featured match-ups, you'll get in sync with vital statistics. 

    However, note that live streaming is only available on horse racing events. You can also listen to live commentary on similar events using the WH Radio function. 

    Unique Features

    As you place bets on William Hill's sportsbook, you can access these functions and make your punting journey exhilarating and rewarding:

    • Build Your Odds: This function helps you build your unique ACCAs within a match.

    • Bet Boost: This add-on allows you to select football or horse racing odds that you'd like to enhance.

    • William Hill Plus: Cash in your shop wagers 24/7 on your mobile device.

    Customer Support

    Chat Yes
    Email customerhelp@williamhill.co.uk
    Phone NA
    Opening hours 7 Days a week, 24/7

    If you encounter an issue during your wagering stint at William Hill, you can have them solved swiftly via these mediums:

    • Live Chat: 24/7 availability
    • FAQs: Detailed replies to commonly asked queries on the site

    Although we encountered some problems with the live chat as a bot initially sought to attend to our questions, we got detailed solutions once we were transferred to a customer support representative. 

    Payment Methods

    At William Hill, Kiwi bettors can access some of the most popular payment alternatives as follows:

    On these payment options, the minimum deposit value is $20. Once a deposit is successful, you'll notice an instant increment on your account. 

    In contrast, withdrawals at William Hill will take around 24-48 hours to process. 

    For safety reasons, you'll get payouts with the same payment method used for deposits.

    Responsible Gaming

    William Hill is a platform that seeks to relegate problem gambling among bettors. On the site's "Safer Gambling Tools" area, you'll encounter functions aimed at helping you stay in control of your wagering adventure.

    Notable mentions include:

    • Deposit limits
    • Gaming time reminders
    • Time-out
    • Account closure
    • Self-exclusion
    • NOTE: We advise chatting with customer support to see how these features work before setting up any of these tools. 

    William Hill — Final Words

    Bonus 9
    Customer support 10
    Payment methods 9
    Licensing safety 10
    Design & usability 8
    Overall 9
    Reviewed by Ijeoma Esther

    William Hill ranks at the "summit" of virtual gambling in New Zealand and many other countries. With over 400 high-quality titles available for casino enthusiasts, the site goes the extra mile to give NZ bettors something to cheer about with 30+ sporting categories. 

    An app compatible with iOS and Android smartphones, helpful support, and NZ-specific payment alternatives, has seen the site rise to "industry juggernaut" status.

    Join the "gambler train" at William Hill today and enjoy wagering at its finest. However, make concerted efforts to bet responsibly at all times.

    Ijeoma Esther


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