Bet365 was founded during the start of the online gambling craze, and it has found itself on top of the latter. With a fantastic sportsbook, a great interface, and promotions to match, it has been a recipe for success ever since the start. Therefore, it makes sense for customers to look for other sites hosted by Hillside Gaming.
Unfortunately, there are no sister sites to Bet365, but this is very reasonable. Considering the size of Bet365 and its success, there is no real need for Hillside Gaming to branch out, just as focusing on one site adds to the special experience. There are some fantastic alternatives to Bet365, though, so all hope is not lost.
As bookmakers go, bet365 is probably the best around and this opinion is widely held among UK punters - leading the way for the best bookies in the country. When looking at the essentials for a bookmaker, bet365 has them all; a compelling sportsbook, a well-designed app and above all a range of promotions - both free and paid.
Indeed, since its founding in 2000, the bookmaker has stood the test of time and is a market leader for a good reason. Personally, it is probably my most used app, as it has everything that one would look for in a bookmaker. Not to mention that withdrawals are very fast as well, which is always greatly appreciated.
Below, we have named some of the best alternatives to Bet365 in the UK and why punters should consider signing up for these.
When looking for an alternative, or a bookmaker in general, you cannot really go wrong with William Hill. There are a lot of comparisons that can be made between the two as they are both ranked highly by UK customers.
Once again, the sportsbook on offer is superb and there is a nice range of markets for several sports. Additionally, the range of different streaming options adds to the experience. Finally, there is a nice sign-up offer available, which is another reason to check it out.
One of the reasons why bet365 is so popular is thanks to its promotions, and if you are looking for similar, Coral is certainly the place to look. There are several fantastic free-to-play promotions daily, which allow customers to get daily free bets and free spins.
Coral customers can also benefit from the in-app currency 'Coral Coins'. Through playing the daily games, customers can collect these coins and use them to purchase free spins, free bets, or even cash. Overall, a great bookmaker, if you are looking for promotions.
BetMGM is another fantastic alternative, and there are a lot of similarities between the bookie and bet365. Once again, the sportsbook is fantastic and the experience when using the app/website is great.
Additionally, several promotions run daily - as well as fixture-specific promotions - and this allows customers to find great value daily in different sports. For example, regular odds boosts and daily profit boosts can be found on the site.
Below, we have collected the sign-up offers and welcome bonuses that are offered by bet365 alternatives.
Operator | Welcome offer | Bonus code | See Offer | |
---|---|---|---|---|
| Welcome offer Up to £30 in Free Bets | R30 | See Offer | New customers using Promo code R30 only, Min £10 stake, min odds 1/2, free bets paid as 3 x £10, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply. |
| Welcome offer Bet £5 Get a £20 Free Bet | No code required | See Offer | 18+ New UK & ROI Customers only. Min deposit £5. Min first bet £5 at minimum odds 1/2 to qualify for 1x20 free bet. Certain deposit methods and bet types excl. Free bet valid for 7 days, stake not returned. Restrictions + T&Cs apply. |
| Welcome offer Bet £10 Get £40 in Free Bets | No code required | See Offer | New cust only. 7 days to opt in by placing a £10 qualifying bet at 1/1 (2.0) odds or greater to receive 4x Free Bets: 1 x £10 horse racing, 1 x £10 Bet Builder, 1 x £10 Acca and 1 x £10 football. 7 day expiry. Exclusions apply. Stake not returned. T&Cs apply. 18+ GambleAware.org. |
Isak is an experienced content writer with a background in sports journalism. Having focused mainly on football in the past, he is certainly familiar with the betting industry and what makes a good operator. On BettingGuide UK, Isak writes reviews and other content while making sure that the site is up to date.