Best Football Betting Sites in New Zealand (2024)

Bet365 is one of the biggest betting sites in the world and its football offering is one of the main reasons for that. Leading the line with innovation, the bookie continues to attract new bettors worldwide and in New Zealand. The sportsbook aside, the generous welcome offer is also helping with this.

You can find just about any football game on the site and as for the big games, there are usually around 300 markets available. Most of these markets can be used with the impressive bet builder tool, also known as a same-game multiple, which remains the best in the industry.

The betting margin, which is essentially the fee that a bookie charges you for placing the bet, came in at an average of 5.37% in our test and that is a commendable score. Live streaming is also available for many of the prominent leagues, albeit not all, and this means bettors can follow the action whilst placing bets on bet365.

Bet365 is known for having some of the best football promotions and New Zealand is no exception, with the 2up early payout, acca boost and substitute insurance all in place. The former is without a doubt the best as a two-goal lead isn't even that secure, but bettors can sit back and relax.

Just like bet365, BetVictor has made a name for itself in the UK with a strong football section, as well as a comprehensive sportsbook overall. Albeit lacking a few promotions - which we will come to - the betting site is just as strong in New Zealand and a good welcome offer has prompted many to sign up.

As far as leagues and games covered go, BetVictor doesn't really differ from bet365 but the market depth is not as impressive, coming in at around 200 markets for big clashes. The bet builder is easy to use and although it lacks the brilliance of bet365's bet builder, it's still one of the best around.

Our test of the betting margins showed an average of 6.06%, which is actually very good, but it should be noted that the average differed a bit from game to game. Ideally, it would be quite stable as a good margin can then be guaranteed for every game. Live streaming is also an area where BetVictor has to improve, offering very few football streams.

In other countries, BetVictor is quite good with promotions but aside from the loyalty club and odds boosts, the bookie doesn't really offer much to Kiwi bettors. The lucky dip option is a nice touch and one that - no doubt - will be used by many bettors, but we would have liked to see something more.

Continuing on the foreign theme, Betway has strengthened its New Zealand product with some nice promotions and a great sportsbook. Although it isn't the most popular sport in the country, Betway has put a lot of thought and effort into the football section and with the nation's interest growing, they are ready to capitalise.

Just like bet365 and BetVictor, those who sign up will have no issues locating the games they would like to bet on. The market depth is good, too, as the bookie tends to price up around 200 markets for the big games. Betway's bet builder, meanwhile, is not that pleasing to the eye but in terms of functionality, it works well.

The betting margin, at an average of 5.47%, is more or less identical to bet365 and this means bettors won't have to worry about excessive fees being charged. Live streaming, on the other hand, is not always offered and this is something that Betway perhaps should improve, just like BetVictor.

What we like about the promotions section is that Betway keeps an eye on the current events, offering deals that - more often than not - resonate with the bettors. From odds boosts to an acca insurance and a pretty good welcome offer, most football bettors will not be disappointed if they decide to sign up.

Those who have played Casino games before will be very familiar with LeoVegas, as the bookie mainly focuses on that side of the business. However, using Kambi as the sportsbook provider, the sports offering is not too shabby either and it's no surprise that the bookie has become more popular in New Zealand and elsewhere.

The football section is indeed comprehensive, with almost all leagues available, and the market depth is pretty good too at around 150-200 markets. We have no complaints about the bet builder either, which is easy to use and with many markets as well. On the other hand, LeoVegas could definitely improve the overall design of the football section.

Having said this, it almost got a higher position on this list thanks to fantastic betting margins, as our test showed an average of 4.12%. This is about as low as it gets these days and is especially beneficial to those who place several bets with small winnings. It should be noted, however, that live streaming is not offered.

LeoVegas has a pretty good welcome offer for football enthusiasts to claim but there aren't many promotions for existing customers. A profit boost of up to 50% on accas is the only one and while it could come in handy, we definitely would have liked to see more from the bookie on this front.

Last but not least is the New Zealand-licensed betting site TAB, which most Kiwi bettors will be very familiar with already. Above all, we included the bookie as some bettors might feel more secure to bet with a licensed bookie rather than a foreign one. The football section is actually decent, though.

From prominent to smaller leagues, TAB offers it all and the market depth is also impressive, with around 200-300 markets for the big games. The bet builder has a nice layout and is easy to use, but we couldn't find the player card market during our test. This is a very popular market among bettors and not having it is a clear con.

We also tested the betting margin and it showed an average of 5.96%, which is good but not quite as low as the best sites on this list. While TAB earned a high position in our list of the top five horse racing bookies thanks to live streaming, this is not the case for football as the streaming is very limited.

On the promotions front, TAB has a good welcome offer and there is also an acca insurance for existing customers. However, the bookie could do more on this front and in order to compete with the best sites, it will have to.