How We Rate Online Betting Sites & Apps at BettingGuide India

The experts at have been reviewing online betting sites in India since 2020. Our combined sports betting expertise includes over 50 years of industry experience throughout the team with local and international writers.

On this page, we want to explain our in-depth review process based on 28 key factors that we know are important as gamblers and experts in the industry.

Written by Shivam Bhateja
Verified by BettingGuide team
Last updated 13/5/2024

To ensure we review and evaluate all online betting sites in India fairly and rigorously, we focus on six distinct sections and 28 factors that we know are crucial to the online betting experience.

After our in-depth reviews, our experts compare and create lists of the best betting sites in India covering popular sports such as cricket, tennis, horse racing, football and more.

  • Safety

  • Betting Offer

  • User Experience

  • Payment Methods

  • Customer Service

  • Promotions

Next, we are going to explain each of these sections in detail.

  • Safety

    Security is the most important factor for a good online betting experience, and at BettingGuide, we take it seriously. When we make our assessments, we look at the following:

    • License: We check that the betting site has the necessary authorization that guarantees that the rest of the security factors are met.
    • Transparency: The bookmaker must clearly display information about their license and general conditions on their website.
    • Encryption: We verify if the website uses TSL (formerly SSL: Secure Socket Layer) encryption technology to protect player data and financial transactions.
    • Privacy Policy: We carefully examine the casino's privacy policy to understand their handling of personal information. We ensure that they do not share this information with unauthorized third parties.
    • Responsible gaming: We check the bookmaker's responsible gaming policies and the tools they make available to players to avoid harmful behaviour.
  • Sports Betting Product

    When it comes to online betting, having a wide range of options is crucial. We evaluate the betting offer of online betting sites in India based on several factors.

    • The number of sports available to bet: The best betting sites will offer bets on a variety of sports, including popular ones like cricket, football, kabaddi, horse racing, and tennis, as well as less popular ones like darts, snooker, or cycling.
    • Number of odds available per event: This factor refers to the diversity of betting options the platform offers for a specific event. A good betting site will provide a wide range of bets for each event. For instance, in the case of football betting: bets on the winner, number of goals, goal scorers, handicaps, and many more.
    • Generosity of odds: The term itself refers to the potential profit margin a betting site offers its users. Higher odds translate to greater potential winnings. Bettors often compare the odds across different platforms to ensure they get the highest possible return on their bet.
    • Free Bets Offers: Among the most enticing promotions offered by betting sites, free bet offers stand out as a crowd favourite. Typically, they come in two forms: no deposit bonuses and deposit-linked or bet-linked free bets.
    • Special Features: The Cash Out feature allows bettors to close a bet before the event has concluded, securing profits or limiting losses. The Build Your Bet feature enables users to create personalized bets, selecting different markets within the same event to formulate a composite odd. We carefully assess the availability of these special features across various betting platforms.
  • User Experience

    A user-friendly betting platform should prioritize ease of use. We evaluate the following factors to ensure a smooth and effortless betting experience:

    • Web Design: The betting platform should have an intuitive and easy-to-navigate design, allowing users to find games and sections quickly, both on mobile and computer.
    • Mobile App: The availability of a mobile app is essential for on-the-go betting. We evaluate the app's compatibility with different operating systems, its loading speed, and its overall performance to ensure a seamless mobile betting experience.
    • Registration Process: Creating an account should be a straightforward process, requiring only the necessary information.
    • Verification: Identity verification processes should be transparent, secure, and efficient, with response times ranging from a few hours to a maximum of 5 days.
  • Indian Payment Methods

    Depositing money into an online betting site should be quick, easy, and secure. We check the following:

    • Diversity: We check if the bookmaker offers a wide range of local Indian payment methods, including UPI, NetBanking, PayTM, PhonePe, Google Pay, Astropay and more.
    • Limits: We review the minimum and maximum limits for deposits and withdrawals to ensure that the latter is proportional to the former (we negatively value if the withdrawal minimum is higher than the deposit minimum or if the withdrawal maximum is too low). We positively view the ability to set deposit limits in certain periods to control your spending.
    • Speed: We evaluate the processing times for deposits and withdrawals, ensuring that they are reasonable and competitive.
    • Fees: We verify if there are fees associated with deposits or withdrawals with certain payment methods and how much they amount to.
  • Customer Support

    Nobody remembers it until they need it.

    • Communication channels: We check that several contact channels are offered, such as live chat, email, and phone.
    • Accessibility: The channels should be easily accessible from any page of the website or app.
    • Language: We also check if the agents speak Hindi or English.
    • Availability: A good online casino should offer support 24 hours a day, 7 days a week, to ensure help for all players.
    • Quality of service: The support team should be professional and respectful, providing clear and precise answers. We negatively value those support services that try to pressure you to register, make deposits, or cancel withdrawals.
    • Help section: We check if there is a help section and FAQ section that allows users to resolve their own doubts. Of course, it is not enough for it to exist, but we evaluate whether it is really useful and the coverage it offers on each topic.
  • Betting Promotions

    Promotions should be a source of joy, but poor terms and conditions can ruin the fun. Specifically, we focus on the following:

    • Types of promotions: We positively value betting sites that offer a good variety of promotions and do not limit themselves to just a welcome bonus. It is always good to have regular promotions for registered users, and we positively value the existence of a VIP program, especially if it is fun.
    • Clarity of terms and conditions: It is crucial that all the terms and conditions of the promotions are clearly stated and easy to understand.
    • Fairness of terms and conditions: Requirements such as rollover must be fair and achievable.

I am an avid reader and passionate writer. I have been working in the content writing industry for the past 10 years now and I have written hundreds of content pieces that cover the world of gambling. With a passion for all things related to casinos, sports betting, and online gaming, I bring a unique perspective and in-depth knowledge to my pieces. From strategy guides to reviews and analysis, my goal is to provide readers with the information they need to make informed decisions and enhance their experience. Let's win big together!

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