New Online Sports Betting Sites in Canada (April 2024)

There are a lot of new betting sites launching at the moment, but most are white label solutions in which you cannot find any information on the owners behind the brand. We hear you ask, what is a white-label solution? Well, a white-label solution in the gambling industry is a product or solution that is created by a company to sell or leaseto another company or investors.

We have seen 20+ white-label solutions launch, and Progress Play Limited is one of the biggest white-label solutions, operating and licensing 50+ brands which are legal for players from Canada.

If you find a new bookmaker which is not on BettingGuide, we do recommend caution as they might not have a valid gambling licence for Canadian players.

In terms of safety, we only list new betting sites that offer high-end online security, which secures communications by encrypting all data to and from the site.

Sign up offers are by far the most valuable betting offer available, but you can only claim one per brand. It is important to know how to spot a good bonus while avoiding the bad.

When checking to see if the bonus is good, we recommend starting with the wagering requirements to see if the bonus offers good value or a waste of your time and money.

Most new betting sites offer free bet bonuses that come with no wagering or small wagering requirements such as 3x the bonus amount. But, if you see a bonus that has a wagering requirement of 10x or more, it is difficult to claim, and likely a waste of your time.

Before joining a new betting site, check to see if the payment method you want to use is accepted. Most new bookies only launch with a few payment methods available, and may not offer Interac, iDebit, Neteller and other methods.

But, it is also important to check which payment restrictions the signup bonus has, as many free bet offers cannot be claimed if you deposit with e-wallets such as Neteller, Skrill, etc. You do not want to miss out on the signup offer by depositing with a payment method that is not eligible for the bonus.

Does the new betting site offer the sports you want to bet on, and how high are the betting margins? Almost all of the new bookies on our list offer 20+ sports and a wide range of betting markets which will be more than enough for most punters. But, the new bookies will rarely ever offer products that can compete with the big brands in the industry such as bet365.

The new bookies might not offer products that are as comprehensive as the big brands, but they can compete in other areas, and often do with better odds on average.